Workshop
Marketing Readiness Level linked with the upcoming legislation
- 9:00 - 13:00
- 29. 4. 2025
Lenka will dive into the steps that will enable you to manage the process of creating innovative solutions and bringing them to market. She will introduce you to the “Marketing Readiness Level” and guide you through this key marketing process and help you implement it within your startup.
Lenka Mynářová is a graduate of the Faculty of Philosophy at the Charles University. She has a lifelong commitment to science and research marketing and innovation. She led the marketing team that launched Nanospider technology on the global market in 2008. She also manages various innovative projects of global companies and is the main expert of TAČR (The Technology Agency of the Czech Republic) on Circular Audit. Her goal is to transfer the acquired marketing know-how to start-ups to help them prepare for successful growth and market presence.
What you can get
Marketing Readiness Framework
Legislation-Aligned Strategy
Practical Implementation
Partners
